our why:

With over 30 years of combined experience in the eCommerce landscape, our three founders were well acquainted with the pitfalls of partnering with large agencies. When our CEO, Brett Lemker, established The Topo Agency (formerly known as optiAMZ), his vision was to create an agency where the client-to-personnel ratio took precedence, recognizing the diverse challenges within the eCommerce industry for each brand. As we deliberated on symbols that encapsulated our agency’s expertise, our team gravitated towards the study of land surfaces' forms and features—Topography. To us, the eCommerce landscape resembles a topographical map, teeming with peaks, valleys, and plateaus, and it is our fervent passion to navigate our partners through each unique landform.

We understand the pivotal role of fostering a cohesive and productive team, recognizing that our business's success hinges upon the collective energy, intelligence, happiness, and contributions of our team members. We've meticulously crafted a nurturing and empowering environment where highly motivated individuals can thrive and realize their full potential. We cherish the principles of flexibility, enjoyment, mental well-being, familial support, and community engagement, fostering a meaningful and balanced lifestyle.

We extend our gratitude to you for being here—acknowledging that the eCommerce journey varies for each brand—and we are steadfastly committed to guiding you through YOUR distinctive journey!